Development Marketing Manager Levande Melbourne VIC

Introduction: Join Levande as Development Marketing Manager

As a Development Marketing Manager at Levande in Melbourne VIC 3004, you will play a vital role in helping shape and promote our vibrant retirement communities. Levande’s mission, “To enrich lives and communities,” guides our work in pioneering a new era of lifestyle living. As part of the marketing team, you will be entrusted with leading end-to-end marketing campaigns that directly contribute to the success of our developments. You will be at the forefront of a growing and dynamic company that values innovation and community engagement.

Key Responsibilities of the Development Marketing Manager

In the role of Development Marketing Manager at Levande, you will be responsible for driving demand and building brand awareness for new developments in the retirement living sector. This includes:

Marketing Strategy Development

• Develop and execute innovative marketing strategies to elevate Levande’s brand and drive demand for our new communities.
• Leverage consumer insights and data analysis to craft targeted campaigns that resonate with potential residents.

Campaign Management and Execution

• Plan and implement multi-channel marketing campaigns that align with business objectives.
• Monitor and optimize campaigns to maximize their effectiveness and achieve measurable results.

Brand Elevation and Media Management

• Collaborate with internal teams and external agencies to create compelling messaging and creative content.
• Oversee digital marketing initiatives, including content creation, social media strategies, and media buying.

Competitive Analysis and Market Research

• Track industry trends and competitor activities to ensure Levande’s offerings stand out.
• Use market research to gain insights into consumer needs and shape marketing strategies accordingly.

Why You’ll Love This Role

This role offers more than just marketing duties; it’s a chance to shape the future of retirement living through impactful campaigns. As a Development Marketing Manager, you’ll enjoy:

• Strategic and Creative Freedom to implement dynamic, results-driven marketing strategies.
• Growth and Development with continuous learning opportunities and a collaborative environment.
• The chance to make a Real Impact by influencing how people engage with and discover vibrant retirement communities.

What We Value About You

We are looking for someone who brings:

• A degree in Marketing or a related field, with proven experience in campaign management.
• Expertise in market research and consumer analysis to inform targeted marketing strategies.
• Strong experience managing creative and media agencies and executing successful marketing campaigns.

What’s in It for You?

Levande offers a wide range of benefits, including:

• Flexibility to balance work and life.
• Paid Parental Leave and Grandparents Leave to celebrate family moments.
• Access to Continuing Education Assistance to support your professional growth.

About Levande

Levande is more than just a retirement living provider; it is a pioneer in crafting vibrant and independent communities that are full of life. We believe in making a positive impact on people’s lives by creating environments where people can truly thrive.